In other words, I guess if your site generates a lot of negative signals for a long time, it 's harder to recover , because you have to generate new positive signals for an extended period of time to make up for the history you've got. accumulated. Mueller also gives the impression of being a sort of graduated ladder, where rotating a site will be "a long-term project where you'll likely see gradual changes over time." However, consider for a moment that the signal we are talking about could be links. Shortly after the aforementioned Office Hours Hangout on
May 11, John Mueller also tweeted that you can get an unnatural link from a good site and a natural link from a spammy site. Of course, when you think about it, it makes perfect sense. What is the connection with the discussion on the Hangout during office jewelry retouching service hours? I don't know if it does (well, directly, that is). However, it is entirely possible that the signals that John Mueller is talking about during office hours are links on the web. In this case, going through and disavowing your unnatural links would likely speed up the recovery process considerably.
but is it? So why wouldn't he have just said that? I do not know. But we have this seemingly genuine comment from Mueller on what to expect in terms of a rally without an easily determined explanation of what signals might lead it. We're all trying to oversimplify how Google's algorithm works As an industry, we grew up in a world where we could go read an article, the original PageRank thesis by Sergey Brin and Larry Page, and sort of get Google's algorithm. While Google's initial launch had already deviated significantly from this document, we knew the links were important. The PageRank Paper simplifies